Leverage Our
Industry Partners

Our comprehensive training model and industry partnerships allow you to work with the industry’s most cutting-edge tools and technologies, gaining hands-on experience in digital advertising, social media marketing, search engine optimization, digital strategy, email marketing, and more.

Microsoft
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Microsoft

Microsoft

Access skill-enhancing educational content and build real-world advertising campaigns for student-led agency clients using real advertising credits.

Facebook Blueprint
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Facebook Blueprint

Facebook Blueprint

With 90+ online learning courses, Facebook Blueprint helps learners build their marketing skills across Facebook, Instagram, Messenger, and WhatsApp. Our team identifies the most useful learning content, integrating it seamlessly into the program curriculum so you’re able to get the most out of each training.

Canva
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Canva

Canva

Receive free access to Canva Pro for one year and enjoy 75+ million premium stock photos and graphics, 420,000+ templates, 100GB of cloud storage, and the ability to develop a comprehensive Brand Kit using your own logo, fonts, and colors.

$119 Value

 HubSpot
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 HubSpot

HubSpot

Gain valuable hands-on experience and complete industry-recognized certifications using HubSpot’s Enterprise CRM software. While enrolled in the extended program, learners will use the same HubSpot tools, resources, and software that marketing and sales professionals use worldwide.

Up to $6,000 / Month Value

Hootsuite
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Hootsuite

Hootsuite

Obtain free Hootsuite access, including access to Hootsuite Academy courseware (Hootsuite Platform and Social Marketing). Learners have the ability to obtain Hootsuite Platform Certification and Social Media Marketing Certification at no additional cost. Upon successful certification completion, learners can share their credentials on LinkedIn.

$298 Value

Click on the logo to learn more

Transforming Talent and Potential
Into Future Digital Marketing Leaders

Our inclusive approach to education provides students unique access to industry leaders, immersive learning in a marketing agency environment, and local opportunities with our hiring partners. Our unmatched professional community is here to guide students in their professional growth and open up doors for learners interested in this career path—regardless of their previous experience.

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360° Education From Digital
Marketing Experts

Hands-on Learning

Our Digital Marketing Bootcamp is guided by a comprehensive curriculum that approaches digital marketing education through a holistic lens. The program walks you through every critical discipline within digital marketing, so you can better understand how the pieces of the puzzle fit within a marketing strategy. With active industry experts as dedicated instructors and an advisory board committed to developing critical digital marketing skills, students will enter the workforce with a pulse on the industry and ahead of the rest.

Professional E-Portfolio

Using projects completed throughout the program, students are able to create an e-portfolio of finalized professional quality work that will showcase their abilities and knowledge of digital marketing. Demonstrating your abilities to potential employers will make you stand out as a skilled, ready-to-hire professional and provide an advantage over other job seekers.

Live, Virtual
Classrooms

Our remote learning environment offers the same benefits of a real classroom. Virtual classes are conducted live, and expert instructors lead Q&A sessions where students can engage with instructors and classmates for direct feedback.

Agency-Style
Learning

During the initial stages of the program, students are assembled into groups and will each assume a digital marketing role that they’ve shown interest in. Each group is designed to model a digital marketing agency, providing experience working collaboratively with different specialties to build brand architecture, pitch presentations, creative briefings, and more. Learners will have the opportunity to work with a real client and a dedicated budget, providing hands-on experience that can be showcased on their resumes and professional portfolios.

*Job and internship placement is not guaranteed

Gain Diversified Experience
and Stand Out From
the Competition

Digital marketing provides organizations with the ability to grow their reach, develop brand awareness, and expand their business to new clients. In order to do this, it’s important that brands have a well-rounded digital marketing team with experience using a variety of marketing platforms and digital tools. Positions can vary enormously from creative, to analytical, to operational. With so many career choices within the digital marketing sphere, you’re likely to find something that aligns with your strengths and passions.

Our program prepares you for many digital marketing positions including:

SEO
Specialist

PPC
Specialist

Paid Social
Media Strategist

Content Marketing
Strategist

Social Media
Manager

E-Commerce
Specialist

Marketing
Data Analyst

Digital Marketing
Strategist

Email Marketing
Specialist

Get the
Course Catalog
For More Information

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A Digital Marketing Career Begins Here

30-Hour Introduction Course ||
403-Hour Extended Program

The UNLV Digital Marketing Bootcamp utilizes a comprehensive curriculum designed to give students the most up-to-date skills and tools needed to succeed in the digital marketplace.

  • Introductory Course

    Establish a foundation in digital marketing covering industry terminologies, the variety of advertising platforms, elements of PPC and SEO fundamentals, social media marketing, affiliate marketing, and more.
  • Career Services

    Crafting a solid path for your career is paramount. Our career planning services provide essential tools like interview training, LinkedIn profile optimization, professional networking help, resume guidance, e-portfolios advice, and job placement assistance.
  • Foundations

  • Marketing Fundamentals

    In-depth marketing strategy - learn to utilize the five W's and four P's, leverage data insight, create buyer personas, branding concepts, and inbound and outbound marketing.
  • Content Marketing

    Understanding the purpose of content and how it relates to each stage of the marketing and sales funnel is key to creating high-quality, high-converting pieces during the content production process. Those enrolled in this course will learn practical and hands-on skills to strategize content as a digital marketing professional.
  • Customer Relationship Management

    Learn how to manage and build customer relations, including handling online customer service requests, and tracking behaviors throughout a variety of platforms like HubSpot and Salesforce.
  • Core A

  • Web Development for Marketers

    Build and design your personal website utilizing HTML, CSS, and WordPress, including plug-ins, themes, and ultimately publishing a polished website.
  • User Experience (UX)

    UX develops the core skills and practical know-how to be able to design user experiences that flow seamlessly and utilize optimal integration, banner creation, interface adaptation, and other best practices.
  • E-Commerce

    Learners enrolled in this course will learn practical and hands-on skills to run their own e-commerce store. Learners will identify how to build vendor relationships and establish proper logistics, perform competitor analysis, determine product pricing, set up online transactions, and operate third-party platforms such as Amazon, while building an online store with connection capabilities for eBay, Shopify, Etsy, and WooCommerce.
  • Data Analytics & Visualization

    Analyze, track, and understand marketing campaign data is how a business can maximize advertising reach, marketing share, and optimize sales capabilities.
  • Core B

  • Search Engine Optimization (SEO)

    Learn the fundamental SEO skills to utilize optimization tools such as Google Search Console, Google Trends, Google Analytics, Google My Business, and others.
  • Email Marketing

    Learn how to increase reach and engagement with an automated email marketing campaign that leads customers through the marketing funnel.
  • Social Media Marketing:
    Organic & Paid

    Learn to effectively craft organic content and best practices for managing digital ad campaigns across a variety of social media channels. This course will also help you prepare for the Facebook Blueprint Certification exam.
  • Capstone

  • Search Engine Marketing (SEM)

    Unlock the power of Google AdWords, Google Tag Manager, and Google Ads Editor, while getting ready to take the Google AdWords Certification exams.
  • Digital Strategy

    Gain an intimate knowledge of digital marketing operations while learning the best ways to create effective long-term or short-term digital marketing strategy plans. Work with real-world clients to harness skills that can be applied in your digital marketing career.
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Introductory Course

30 Hours

Establish a foundation in digital marketing covering industry terminologies, the variety of advertising platforms, elements of PPC and SEO fundamentals, social media marketing, affiliate marketing, and more.

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Career Services

10 Hours

Crafting a solid path for your career is paramount. Our career planning services provide essential tools like interview training, LinkedIn profile optimization, professional networking help, resume guidance, e-portfolios advice, and job placement assistance.

Foundations

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Marketing Fundamentals

24 Hours

In-depth marketing strategy - learn to utilize the five W's and four P's, leverage data insight, create buyer personas, branding concepts, and inbound and outbound marketing.

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Content Marketing

15.5 Hours

Understanding the purpose of content and how it relates to each stage of the marketing and sales funnel is key to creating high-quality, high-converting pieces during the content production process. Those enrolled in this course will learn practical and hands-on skills to strategize content as a digital marketing professional.

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Customer Relationship Management

12 Hours

Learn how to manage and build customer relations, including handling online customer service requests, and tracking behaviors throughout a variety of platforms like HubSpot and Salesforce.

Core A

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Web Development for Marketers

43 Hours

Build and design your personal website utilizing HTML, CSS, and WordPress, including plug-ins, themes, and ultimately publishing a polished website.

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User Experience (UX)

12 Hours

UX develops the core skills and practical know-how to be able to design user experiences that flow seamlessly and utilize optimal integration, banner creation, interface adaptation, and other best practices.

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E-Commerce

15.5 Hours

Learners enrolled in this course will learn practical and hands-on skills to run their own e-commerce store. Learners will identify how to build vendor relationships and establish proper logistics, perform competitor analysis, determine product pricing, set up online transactions, and operate third-party platforms such as Amazon, while building an online store with connection capabilities for eBay, Shopify, Etsy, and WooCommerce.

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Data Analytics & Visualization

24 Hours

Analyze, track, and understand marketing campaign data is how a business can maximize advertising reach, marketing share, and optimize sales capabilities.

Core B

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Search Engine Optimization (SEO)

72 Hours

Learn the fundamental SEO skills to utilize optimization tools such as Google Search Console, Google Trends, Google Analytics, Google My Business, and others.

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Email Marketing

12 Hours

Learn how to increase reach and engagement with an automated email marketing campaign that leads customers through the marketing funnel.

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Social Media Marketing:
Organic & Paid

72 Hours

Learn to effectively craft organic content and best practices for managing digital ad campaigns across a variety of social media channels. This course will also help you prepare for the Facebook Blueprint Certification exam.

Capstone

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Search Engine Marketing (SEM)

75.5 Hours

Unlock the power of Google AdWords, Google Tag Manager, and Google Ads Editor, while getting ready to take the Google AdWords Certification exams.

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Digital Strategy

15.5 Hours

Gain an intimate knowledge of digital marketing operations while learning the best ways to create effective long-term or short-term digital marketing strategy plans. Work with real-world clients to harness skills that can be applied in your digital marketing career.

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Career Services
Tailored to You

Lean on a built-in professional network for a unique
competitive edge.

Our Career Services team and unmatched professional community are here to support students every step of the way. With a built-in network of instructors, mentors, and real-world industry leaders, you’ll leave the program with a supportive community that will help you secure your future in digital marketing. Students will leverage a full suite of customized, white-glove services that go beyond the classroom, from helping you polish your resume and LinkedIn profile to connecting you with hiring partners and checking up on you if you miss class.

Note: Job placement is not guaranteed.

Program Tuition

Tuition includes but is not limited to personalized career coaching, asynchronous career resources, student success support, job placement assistance, and access to our network of hiring partners.

30-Hour Introductory Course

$500

403-Hour Extended Program

$15,500

Requirements

Internet access

Laptop computer

*Tuition, fees, and deposits are subject to change.

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