UNLVDigital Marketing Bootcamp

Become a Professional Digital Marketer in Under a Year

Leverage Our Industry Partners

Our comprehensive training model and industry partnerships allow you to work with the industry’s most cutting-edge tools and technologies, gaining hands-on experience in digital advertising, social media marketing, search engine optimization, digital strategy, email marketing, and more.

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Job-Ready
In Under a Year

Access the infinite possibilities of the digital marketing world.

Our Digital Marketing Bootcamp is a comprehensive and accelerated career-prep program that provides the skills, knowledge, and confidence needed to launch your digital marketing career. Students get practical, hands-on experience in:

  • Search Engine Optimization (SEO)

  • Data Visualization and Analytics

  • Search Engine Marketing (SEM)

  • Social Media Marketing

  • User Interface and User Experience (UI/UX)

  • Email Marketing and Automation

  • E-Commerce

  • Website Development

  • Facebook Advertising

  • Content Marketing

  • Google Advertising

  • And More

Transforming Talent and Potential Into

Future Digital Marketing Leaders

Our inclusive approach to education provides students unique access to industry leaders, immersive learning in a marketing agency environment, and local opportunities with our hiring partners. Our unmatched professional community is here to guide students in their professional growth and open up doors for learners interested in this career path—regardless of their previous experience.

Find a job you enjoy doing, and you will never have to work a day in your life.

-Mark Twain

Secure Your Future With

Our Digital Marketing Bootcamp

Our accelerated digital marketing course is ideal for:

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Individuals pursuing a new career path in digital marketing
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Traditional marketers who want to upgrade their digital skills
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Entrepreneurs looking to improve their business practices or expand their digital reach

Connect With a

Global Audience

Gain Diversified Experience and Stand Out From the Competition

Digital marketing provides organizations with the ability to grow their reach, develop brand awareness, and expand their business to new clients. In order to do this, it’s important that brands have a well-rounded digital marketing team with experience using a variety of marketing platforms and digital tools. Positions can vary enormously from creative, to analytical, to operational. With so many career choices within the digital marketing sphere, you’re likely to find something that aligns with your strengths and passions.

Our program prepares you for many digital marketing positions including:

SEO Specialist

PPC Specialist

Paid Social Media
Strategist

Content Marketing
Strategist

Social Media Manager

Email Marketing
Specialist

E-Commerce Specialist

Marketing Data Analyst

Digital Marketing
Strategist

We Equip You With

Every Piece of the Puzzle

360° Education From Digital Marketing Experts

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Hands-on Learning

Our Digital Marketing Bootcamp is guided by a comprehensive curriculum that approaches digital marketing education through a holistic lens. The program walks you through every critical discipline within digital marketing, so you can better understand how the pieces of the puzzle fit within a marketing strategy. With active industry experts as dedicated instructors and an advisory board committed to developing critical digital marketing skills, students will enter the workforce with a pulse on the industry and ahead of the rest.

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Professional E-Portfolio

Using projects completed throughout the program, students are able to create an e-portfolio of finalized professional quality work that will showcase their abilities and knowledge of digital marketing. Demonstrating your abilities to potential employers will make you stand out as a skilled, ready-to-hire professional and provide an advantage over other job seekers.

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Live, Virtual Classrooms

Our remote learning environment offers the same benefits of a real classroom. Virtual classes are conducted live, and expert instructors lead Q&A sessions where students can engage with instructors and classmates for direct feedback.

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Agency-Style Learning

During the initial stages of the program, students are assembled into groups and will each assume a digital marketing role that they’ve shown interest in. Each group is designed to model a digital marketing agency, providing experience working collaboratively with different specialties to build brand architecture, pitch presentations, creative briefings, and more. Learners will have the opportunity to work with a real client and a dedicated budget, providing hands-on experience that can be showcased on their resumes and professional portfolios.

Program

Overview

30-Hour Introductory Course | 403-Hour Extended Program

Introductory Course

Establish a foundation in digital marketing covering industry terminologies, the variety of advertising platforms, elements of PPC and SEO fundamentals, social media marketing, affiliate marketing, and more.

Career Services

Crafting a solid path for your career is paramount. Our career planning services provide essential tools like interview training, LinkedIn profile optimization, professional networking help, resume guidance, e-portfolios advice, and job placement assistance.

Foundations
Marketing Fundamentals

In-depth marketing strategy - learn to utilize the five W's and four P's, leverage data insight, create buyer personas, branding concepts, and inbound and outbound marketing.

Content Marketing

Understanding the purpose of content and how it relates to each stage of the marketing and sales funnel is key to creating high-quality, high-converting pieces during the content production process. Those enrolled in this course will learn practical and hands-on skills to strategize content as a digital marketing professional.

Customer Relationship Management

Learn how to manage and build customer relations, including handling online customer service requests, and tracking behaviors throughout a variety of platforms like HubSpot and Salesforce.

Core A
Web Development for Marketers

Build and design your personal website utilizing HTML, CSS, and WordPress, including plug-ins, themes, and ultimately publishing a polished website.

User Experience (UX)

UX develops the core skills and practical know-how to be able to design user experiences that flow seamlessly and utilize optimal integration, banner creation, interface adaptation, and other best practices.

E-Commerce

Learners enrolled in this course will learn practical and hands-on skills to run their own e-commerce store. Learners will identify how to build vendor relationships and establish proper logistics, perform competitor analysis, determine product pricing, set up online transactions, and operate third-party platforms such as Amazon, while building an online store with connection capabilities for eBay, Shopify, Etsy, and WooCommerce.

Data Analytics & Visualization

Analyze, track, and understand marketing campaign data is how a business can maximize advertising reach, marketing share, and optimize sales capabilities.

Core B
Search Engine Optimization (SEO)

Learn the fundamental SEO skills to utilize optimization tools such as Google Search Console, Google Trends, Google Analytics, Google My Business, and others.

Email Marketing

Learn how to increase reach and engagement with an automated email marketing campaign that leads customers through the marketing funnel.

Social Media Marketing: Organic & Paid

Learn to effectively craft organic content and best practices for managing digital ad campaigns across a variety of social media channels. This course will also help you prepare for the Facebook Blueprint Certification exam.

Capstone
Search Engine Marketing (SEM)

Unlock the power of Google AdWords, Google Tag Manager, and Google Ads Editor, while getting ready to take the Google AdWords Certification exams.

Digital Strategy

Gain an intimate knowledge of digital marketing operations while learning the best ways to create effective long-term or short-term digital marketing strategy plans. Work with real-world clients to harness skills that can be applied in your digital marketing career.

Introductory Course
Career Services
Foundations
Marketing Fundamentals
Content Marketing
Customer Relationship Management
Core A
Web Development for Marketers
User Experience (UX)
E-Commerce
Data Analytics & Visualization
Core B
Search Engine Optimization (SEO)
Email Marketing
Social Media Marketing: Organic & Paid
Capstone
Search Engine Marketing (SEM)
Digital Strategy
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Introductory Course
30 Hours

Establish a foundation in digital marketing covering industry terminologies, the variety of advertising platforms, elements of PPC and SEO fundamentals, social media marketing, affiliate marketing, and more.

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Career Services
10 Hours

Crafting a solid path for your career is paramount. Our career planning services provide essential tools like interview training, LinkedIn profile optimization, professional networking help, resume guidance, e-portfolios advice, and job placement assistance.

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Marketing Fundamentals
24 Hours

In-depth marketing strategy - learn to utilize the five W's and four P's, leverage data insight, create buyer personas, branding concepts, and inbound and outbound marketing.

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Content Marketing
15.5 Hours

Understanding the purpose of content and how it relates to each stage of the marketing and sales funnel is key to creating high-quality, high-converting pieces during the content production process. Those enrolled in this course will learn practical and hands-on skills to strategize content as a digital marketing professional.

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Customer Relationship Management
12 Hours

Learn how to manage and build customer relations, including handling online customer service requests, and tracking behaviors throughout a variety of platforms like HubSpot and Salesforce.

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Web Development for Marketers
43 Hours

Build and design your personal website utilizing HTML, CSS, and WordPress, including plug-ins, themes, and ultimately publishing a polished website.

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User Experience (UX)
12 Hours

UX develops the core skills and practical know-how to be able to design user experiences that flow seamlessly and utilize optimal integration, banner creation, interface adaptation, and other best practices.

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E-Commerce
15.5 Hours

Learners enrolled in this course will learn practical and hands-on skills to run their own e-commerce store. Learners will identify how to build vendor relationships and establish proper logistics, perform competitor analysis, determine product pricing, set up online transactions, and operate third-party platforms such as Amazon, while building an online store with connection capabilities for eBay, Shopify, Etsy, and WooCommerce.

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Data Analytics & Visualization
24 Hours

Analyze, track, and understand marketing campaign data is how a business can maximize advertising reach, marketing share, and optimize sales capabilities.

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Search Engine Optimization (SEO)
72 Hours

Learn the fundamental SEO skills to utilize optimization tools such as Google Search Console, Google Trends, Google Analytics, Google My Business, and others.

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Email Marketing
12 Hours

Learn how to increase reach and engagement with an automated email marketing campaign that leads customers through the marketing funnel.

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Social Media Marketing: Organic & Paid
72 Hours

Learn to effectively craft organic content and best practices for managing digital ad campaigns across a variety of social media channels. This course will also help you prepare for the Facebook Blueprint Certification exam.

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Search Engine Marketing (SEM)
75.5 Hours

Unlock the power of Google AdWords, Google Tag Manager, and Google Ads Editor, while getting ready to take the Google AdWords Certification exams.

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Digital Strategy
15.5 Hours

Gain an intimate knowledge of digital marketing operations while learning the best ways to create effective long-term or short-term digital marketing strategy plans. Work with real-world clients to harness skills that can be applied in your digital marketing career.

Get the Course Catalog

for More Information

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Career Services

Tailored to You

Lean on a built-in professional network for a unique competitive edge.

Our Career Services team and unmatched professional community are here to support students every step of the way. With a built-in network of instructors, mentors, and real-world industry leaders, you’ll leave the program with a supportive community that will help you secure your future in digital marketing. Students will leverage a full suite of customized, white-glove services that go beyond the classroom, from helping you polish your resume and LinkedIn profile to connecting you with hiring partners and checking up on you if you miss class.

Note: Job placement is not guaranteed.

Program Tuition

The registration fee for the Digital Marketing Bootcamp at the University of Nevada, Las Vegas is $14,500, not including $500 for the Introductory Course.

*Tuition, fees, and deposits are subject to change.

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Microsoft

Access skill-enhancing educational content and build real-world advertising campaigns for student-led agency clients using real advertising credits.

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Facebook Blueprint

With 90+ online learning courses, Facebook Blueprint helps learners build their marketing skills across Facebook, Instagram, Messenger, and WhatsApp. Our team identifies the most useful learning content, integrating it seamlessly into the program curriculum so you’re able to get the most out of each training.

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Canva

Receive free access to Canva Pro for one year and enjoy 75+ million premium stock photos and graphics, 420,000+ templates, 100GB of cloud storage, and the ability to develop a comprehensive Brand Kit using your own logo, fonts, and colors.

$119 Value

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HubSpot

Gain valuable hands-on experience and complete industry-recognized certifications using HubSpot’s Enterprise CRM software. While enrolled in the extended program, learners will use the same HubSpot tools, resources, and software that marketing and sales professionals use worldwide.

Up to $6,000 / Month Value

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Hootsuite

Obtain free Hootsuite access, including access to Hootsuite Academy courseware (Hootsuite Platform and Social Marketing). Learners have the ability to obtain Hootsuite Platform Certification and Social Media Marketing Certification at no additional cost. Upon successful certification completion, learners can share their credentials on LinkedIn.

$298 Value

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